A Team That Cares

We’re committed to creating unique solutions for each customer. With 35 years of experience, we use our collective resources to assure your marketing success.

Our Mission is Simple

Create unique promotional products that will help your brand make an impact.

Quality Products

We find the best products to represent your brand.

Superior Service

Your brand is unlike any other – that’s why our customer service isn’t one size fits all.

Lasting Impressions

We’ll help your brand make an impact and create lasting impressions.

Meet The Team




A History Branded In Tradition

A Company Was Born

R.B. (Pete) Holden envisions a business opportunity by manufacturing and selling three-ring binders. He starts his operation in a small parking garage at 2301 North Akard, across from what is now American Airlines Center. Holden is born and quickly becomes a nationwide supplier of professional business products.


A Growing Team

As business grows, so does the need for a leadership team as well as a second location. Greg Smith joins the company as VP of Sales. The Houston branch is established with Jim Giblin at the helm.



Texas Instruments names Holden “Vendor of the Year” in recognition of exemplary product quality and customer service. This award is a cherished milestone. It is the first time one of our Fortune 500 companies formally acknowledges our ability to service a large corporation. We subsequently receive the award again in 2004 and 2006 as our partnership with TI grows and strengthens.


Promotional Products

As the business world heads toward becoming a paperless society, Holden adapts to changes in the market by expanding its focus by entering the promotional products industry. This proves to be the perfect complement to our already established business. Being a part of the Specialty Advertising Specialty Industry enhances our opportunity to offer significant value to our clients with over five hundred thousand different items that can be branded with our customers' logos.


Family is Key

The entire Holden family becomes actively involved in the business.  Backed by an incredible sales and support team, a loyal customer base and strong relationships with our outstanding suppliers, we begin transitioning to a second generation family owned business.




Online Division

Holden launches its first online advertising campaign. After a $1.00 advertisement generated a seven digit contract with a well-known food chain, we set out to build out a robust advertising campaign in a new (to us) virtual world known as the World Wide Web.


Shift in Technology

Geoff Hewett joins the team as Chief Technical Officer. With Geoff's full stack development skills and impeccable eye for beautiful design, Holden sets out to develop its first in-house software platform that’s geared to enhancing our customer experience on the front end while streamlining operations and efficiencies on the backend. Leveraging technology becomes a key focus for Holden.


The Mothership Was Born

After nearly two years of design and development, Holden takes its proprietary in-house developed software live. We immediately see positive results that changed our course and strategy for organic growth.


Second Generation

While Stephen Holden joined the company in 2007 to help enhance  Holden's technology presence, it wasn't until 2016 that he took interest in making Holden a more efficient workplace. Stephen began taking the business in a different direction while maintaining all client relations and team members. Stephen's vision was to focus on company culture and leverage technology as avenues for growth and sustainability.


Optimistic for a positive Future

 There’s no doubt that the world has experienced hardships over the last couple of years. Holden has chosen to embrace one of our core values (Optimism) and focus on our own brand message to reflect the new face that our company has created during these wild and unpredictable times. We are optimistic that wonderful things will happen in the future.


Get in Touch

(800) 605-3905


Email Signup